We are Alice.

Alice is headquartered in Brooklyn and backed by world-class investors.
We take pride in having team members from different backgrounds because we know that each voice matters.
Our repeat founders have built a team with experience from awesome places like Adobe, CBS, Handshake, and Lending Tree. In past lives, we’ve worked with academics, regulators, non-profits, and companies to improve access to financial services for working Americans.

Backed by

Supported by


Want to help working Americans keep more of what they earn? We want to hear from you. Tell us your story at careers@thisisalice.com.

Partners & Brokers
Bring Alice to your customers to help them pay less in taxes and keep the employees they worked so hard to attract.
Email partners@thisisalice.com.

Looking to talk about Pretax Spending or the modernization of traditional benefits? Looking to learn more about Alice? Visit our press page or email press@thisisalice.com.

Email: hello@thisisalice.com or call  (888) 431-4355.